Industry Analysis & Industry Trends
Over the five years through 2013-14, the Online Travel Bookings industry has soared. Industry revenue has benefited from the continued uptake of internet technology, as more consumers integrate internet and mobile broadband usage with their everyday lives. The industry has also received substantial attention from the increasing number of Australians travelling domestically and abroad, aided by the strong dollar over much of the past five years and greater airline capacity through the Qantas and Virgin rivalry. Although the Australian economy was affected by the financial crisis during 2007-08 and 2008-09, Australians did not alter much in the way of their planned travels. IBISWorld expects that there was a jump in the uptake of online travel search over these years... purchase to read more
Industry Report - Industry Products Chapter
Companies in the Online Travel Bookings industry mainly engage in flight booking services. In addition, companies provide a range of related services to consumers wishing to travel, from hotel bookings to car rentals.
The main service provided by the industry is flight bookings, which is generally the main reason customers turn to industry participants' websites. Other subsidiary services are normally complements to this main service segment. Flight bookings can be split into international flights and domestic flights. International flights generate the majority of segment revenue. This has especially been the case over the past five years, with more Australians booking international flights to take advantage of the high Australian dollar... purchase to read more