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Online Travel Bookings in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Online Travel Bookings Market Research Report | Online Retail | Online Travel & Accommodation | Aug 2014

Travelling well: Revenue soars due to mobile technology and higher internet usage

IBISWorld’s Online Travel Bookings market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Expedia Australia Expedia Australia market share
Webjet Webjet market share
Wotif.com Wotif.com market share
Industry Statistics & Market Size
Revenue
$516m
Annual Growth 10-15
12.8%
Annual Growth 15-20
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Profit
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Employment
1,321
Businesses
62
Industry Analysis & Industry Trends

Over the five years through 2014-15, the Online Travel Bookings industry has grown strongly. Industry revenue has benefited from the continued penetration of internet shopping, with multi-platform penetration through computers, smartphones and tablets all benefiting the industry. This comes at a time when consumers are increasingly integrating internet and mobile connectivity into their everyday lives. The industry has received substantial attention from the increasing number of Australians travelling domestically and abroad, aided by the strong dollar over much of the past five years and greater airline capacity through the Qantas and Virgin rivalry... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Online Travel Bookings industry is in the growth phase of its life cycle. In addition to the rapid growth of industry revenue, industry participation has grown in leaps and bounds. Potential entrant shave leapt at the opportunity to capture the emerging online segment of travel bookings, especially as internet penetration rates and online shopping becomes increasingly integrated into the lives of consumers. Enterprise, establishment and employment numbers have all grown at double-digit rates over the past five years. Industry value added, a measure of the industry's contribution to the overall economy, is forecast to grow at an annualised 12.8% over the 10 years through 2019-20, outperforming Australian GDP growth of an annualised 2.7%... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Online Travel Bookings Industry?

Firms in this industry primarily engage in online travel reservations and bookings, taking a cut from the total transaction value booked through their websites. The industry excludes firms that also have a physical retail presence.

Industry Products
Flight bookingsAccommodation bookingsOther services
 
Industry Activities
Online international flight bookingsOnline domestic flight bookingsOnline accommodation bookingsOther online travel bookingsOnline international flight bookingsOnline domestic flight bookingsOnline accommodation bookingsOther online travel bookings


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