Online Travel Bookings in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Online Travel Bookings Market Research Report | Online Retail | Online Travel & Accommodation | Mar 2015

Sky high: Increasing internet use and mobile connectivity help boost industry revenue

IBISWorld’s Online Travel Bookings market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Expedia Inc Expedia Inc market share
Webjet Webjet market share
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
Purchase to read more
Purchase to read more
Industry Analysis & Industry Trends

The Online Travel Bookings industry is expected to grow strongly over the five years through 2014-15. The rise of internet shopping, using multi-platform penetration through computers, smartphones and tablets, has benefited the industry. This has come at a time when consumers have been increasingly integrating internet and mobile connectivity into their everyday lives. The industry has received substantial attention from the increasing number of Australians travelling domestically and abroad. Travellers have been aided by the strong Australian dollar over much of the past five years and greater airline capacity due to the rivalry between Qantas and Virgin... purchase to read more

Industry Report - Industry Investment Chapter

The Online Travel Bookings industry operates under a medium level of capital intensity. This is typical of an online industry that requires substantial investment into computer hardware to host websites. Industry operators often invest large amounts of money to ensure that server hardware and software is up to date and operating smoothly. However, labour operations are also significant for the industry, with labour performing the functions of customer service, conflict resolution and web maintenance. This means that for every $1.00 paid as wages, $0.23 is required as investment into capital... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Online Travel Bookings Industry?

Firms in this industry primarily engage in online travel reservations and bookings, taking a cut from the total transaction value booked through their websites. The industry excludes firms that also have a physical retail presence.

Industry Products
Flight bookingsAccommodation bookingsOther services
Industry Activities
Online international flight bookingsOnline domestic flight bookingsOnline accommodation bookingsOther online travel bookingsOnline international flight bookingsOnline domestic flight bookingsOnline accommodation bookingsOther online travel bookings

View Sample
Select Clients