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Online Travel Bookings in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Online Travel Bookings Market Research Report | Online Retail | Online Travel & Accommodation | Aug 2014

Travelling well: Revenue soars due to mobile technology and higher internet usage

The Online Travel Bookings market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
Expedia Australia Expedia Australia market share
Webjet Webjet market share
Wotif.com Wotif.com market share
Industry Statistics & Market Size
Revenue
$516m
Annual Growth 10-15
12.8%
Annual Growth 15-20
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Profit
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Employment
1,321
Businesses
62
Industry Analysis & Industry Trends

Over the five years through 2014-15, the Online Travel Bookings industry has grown strongly. Industry revenue has benefited from the continued penetration of internet shopping, with multi-platform penetration through computers, smartphones and tablets all benefiting the industry. This comes at a time when consumers are increasingly integrating internet and mobile connectivity into their everyday lives. The industry has received substantial attention from the increasing number of Australians travelling domestically and abroad, aided by the strong dollar over much of the past five years and greater airline capacity through the Qantas and Virgin rivalry... purchase to read more

Industry Report - Industry Investment Chapter

The Online Travel Bookings industry operates under a medium level of capital intensity. This is typical of an online industry that requires substantial investment into computer hardware to host websites. Industry operators often invest large amounts of money to ensure that server hardware is up to date and operating smoothly. Labour operations are also significant for the industry, with labour performing the functions of customer service, conflict resolution and some web maintenance. IBISWorld expects that the labour-to-capital ratio for the industry is 1:0.23, which means that for every $1.00 paid as wages, $0.23 is required as investment into capital... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Online Travel Bookings Industry?

Firms in this industry primarily engage in online travel reservations and bookings, taking a cut from the total transaction value booked through their websites. The industry excludes firms that also have a physical retail presence.

Industry Products
Flight bookingsAccommodation bookingsOther services
 
Industry Activities
Online international flight bookingsOnline domestic flight bookingsOnline accommodation bookingsOther online travel bookingsOnline international flight bookingsOnline domestic flight bookingsOnline accommodation bookingsOther online travel bookings


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