Industry Analysis & Industry Trends
The Online Perfume and Cosmetic Sales industry has undergone blemish-free growth over the past five years, primarily due to the increasing uptake of online shopping throughout Australia's population. Consumers are becoming more adept and comfortable with online shopping, as the internet increasingly becomes a customary means of purchasing products. Perfume and cosmetics are well suited to the explosion of online shopping as they are pre-packaged goods, and consumers know what they will be getting when they purchase them. Industry revenue is thus forecast to rise by a compound annual 17.1% over the five years through 2014-15, to reach $259.0 million... purchase to read more
Industry Report - Industry Products Chapter
The Online Perfume and Cosmetic Sales industry provides a wide range of products for customers. Products can be broadly placed into five main categories: skin care, fragrance, make-up and cosmetics, hair care, and bath and body. Over the past five years, all product segments have been performing well due to increasing numbers of male consumers. The industry has also benefited from the ongoing health consciousness trend, as consumers have increased spending on cosmetics, particularly skincare and body products, to improve their appearance in line with their healthy bodies. Industry products are becoming a higher priority for discretionary spending.
The skincare products segment accounts for the largest portion of industry revenue... purchase to read more