Industry Analysis & Industry Trends
The Online Perfume and Cosmetic Sales industry has shown robust growth over the past five years, primarily due to the increasing uptake of online shopping by Australians. Consumers are becoming more adept at and comfortable with online shopping, particularly online shopping platforms become safer and more user-friendly. Perfume and cosmetics are well suited to online shopping as they are pre-packaged goods that consumers generally know and trust. Industry revenue is forecast to rise by a compound annual 17.1% over the five years through 2014-15, to reach $259.0 million. As online shopping has already tapped a range of market demographics, its uptake is beginning to plateau, which is forecast to result in more subdued growth of 9.2% over 2014-15... purchase to read more
Industry Report - Industry Locations Chapter
Establishment locations are concentrated along the eastern coastal states of Australia, largely in line with the population spread across the country. New South Wales, Victoria and Queensland are therefore expected to account for over 80.0% of the industry's total number of establishments. Sydney has the highest number of business locations because it is the most populated city and allows for easy shipping to Victoria, Queensland and the Australian Capital Territory.
Businesses tend to hold storage sites in close proximity to manufacturers and customers, which allows for more efficient supply chain management. Companies can thus reduce delivery times and transport costs... purchase to read more