Industry Analysis & Industry Trends
The widespread acceptance of internet shopping has contributed to rapid industry growth over the past five years. The Online Household Furniture Sales industry is forecast to grow by 15.7% in 2015-16 to reach $418.7 million. Although the high growth rate is influenced by a low base year, the industry has still performed very well, as Australians have gravitated towards online stores to search for and purchase household furniture. Lower prices, the ability to conveniently compare products and increased transaction security are factors that have contributed to the rise in industry sales. Consequently, industry revenue has grown by an annualised 20.4% over the past five years.
Pure-play online furniture retailers (i.e... purchase to read more
Industry Report - Industry Products Chapter
The Online Household Furniture Sales industry retails a range of furniture products online. IBISWorld's segmentation of the industry's products is largely determined by furniture function and form.
Lounge and dining room furniture
The industry's largest product segment is lounge and dining room furniture. Products in this segment include lounge suites, coffee tables, side tables, dining tables and buffets. There has been a rising trend towards replica designer furniture from the likes of Eames and Noguchi. As a result, there has been a growing number of internet retailers offering these types of products. There has also been a trend in the use of chrome-coloured materials to give a sleeker, more stylish finish... purchase to read more