Industry Analysis & Industry Trends
Operators in the Online Home Furnishing Sales industry retail a range of home textile and furnishing products online, including manchester, curtains, blinds, floor coverings and decorative accessories. The rapid growth in online connectivity has boosted the industry over the past five years, as consumers increasingly searched online for a range of home furnishing items. This surge has been aided by generally upbeat consumer sentiment and growth in household discretionary income. IBISWorld forecasts that industry revenue will rise at an annualised 6.7% in the five years through 2015-16. This includes a forecast growth rate of 7.8% in 2015-16, to $187.2 million... purchase to read more
Industry Report - Starting a New Business Chapter
The Online Home Furnishing Sales industry exhibits moderate barriers to entry. Capital outlays for the operation of an online store are significantly lower than for a bricks-and-mortar business. As a result, potential entrants can easily set up an online sales platform, especially as the difficulty in website design and payment security can be outsourced to IT specialists. Nevertheless, significant barriers exist in sourcing products.
Industry operators need to have strong supplier and manufacturer relationships in order to source competitively priced products that attract consumer attention. Many of these manufacturers are located overseas, where furniture and home furnishing manufacturing is significantly more price competitive than domestic manufacturing... purchase to read more