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Online Computer and Tablet Sales in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Online Computer and Tablet Sales Market Research Report | Online Retail | Online Electronics, Computers & Appliances | Sep 2013

Take your tablet: Healthy growth in online shopping and tablet technology drives revenue

IBISWorld’s Online Computer and Tablet Sales market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Market Share of Companies
Apple Pty Limited Apple Pty Limited market share
Dell Australia Dell Australia market share
Industry Statistics & Market Size
Revenue
$631m
Annual Growth 09-14
27.0%
Annual Growth 14-19
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Profit
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Employment
1,586
Businesses
531
Industry Analysis & Industry Trends

Over the five years through 2013-14, the Online Computer and Tablet Sales industry has grown in leaps and bounds. Rapid technological change and intense competition in upstream manufacturing industries have made desktop computers, notebooks and tablets more affordable and attractive to consumers than ever before. The proliferation of online shopping has also spurred industry demand, with online purchases of computer products seen as a cost effective and convenient alternative to bricks-and-mortar shopping. These favourable trends have helped the industry weather the global financial crisis and outperform its bricks-and-mortar counterparts. Over the five years through 2013-14, the Online Computer and Tablet Sales industry has grown at a phenomenal annualised 27.0% to total $631.3... purchase to read more

Industry Report - Industry Key Buyers Chapter

The Online Computer and Tablet Sales industry is characterised by a low level of market share concentration with the top four major players accounting for less than 30.0% of revenue. The majority of industry participants are small and typically retail a broad range of consumer electronics, although over the past five years the number of operators targeting niche areas has increased.

While barriers to entry are low, potential operators face heavy competition from established brands, which have significant marketing power. Despite this, the initial capital outlay required to establish an online business is low and the industry is in the growth stage of its life cycle. These factors have contributed to the increase in smaller operators over the past five years... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Online Computer and Tablet Sales Industry?

Firms in this industry sell desktop, notebook and tablet computers to consumers via the internet.

Industry Products
Desktop computersNotebook computersTablet computers
 
Industry Activities
Online desktop computer retailing Online notebook computer retailingOnline tablet computer retailing Online desktop computer retailing Online notebook computer retailingOnline tablet computer retailing


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