Industry Analysis & Industry Trends
The Juice and Smoothie Bars industry has performed well over the past decade, driven by the emphatic embrace of the health and wellbeing movement in Australia. Industry operators enjoyed dramatic growth in demand for their products as increased awareness of unhealthy eating and its relation to obesity and heart disease resulted in consumers making consumption choices based on health and nutritional factors. The industry's dominant player, Boost Juice, entered the market in 2000 and has since made fruit and smoothie bars a staple of shopping malls, high streets and densely populated urban centres around the country. Juices and smoothies were shot into the mainstream, with many consumers looking to them as viable and healthy alternatives to fast foods or as meal replacements... purchase to read more
Industry Report - Industry Products Chapter
The main products produced and sold by this industry include the following:
A smoothie is a blended beverage made from fresh fruits or vegetables, and may contain a host of additions such as sweeteners, milk, dairy, chocolate, and ice cream. Smoothies tend to have a similar consistency to milkshakes but are marketed as being a healthier alternative to calorie-rich beverages. Smoothies have grown in popularity over the past decade, driven by an increasingly health consciousness populace and the resultant dramatic growth in smoothie bars and outlets.
Freshly made fruit and vegetable juice accounts for an estimated 42.5% of industry revenue... purchase to read more