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Frozen Pizza Production in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Frozen Pizza Production Market Research Report | Consumer Goods & Services | Food Production | Sep 2015

Heating up: Rising disposable incomes and competition slow industry growth

IBISWorld’s Frozen Pizza Production market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Dr. Oetker Dr. Oetker market share
McCain Foods McCain Foods market share
Industry Statistics & Market Size
Revenue
$178m
Annual Growth 11-16
2.5%
Annual Growth 16-21
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Profit
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Employment
437
Businesses
48
Industry Analysis & Industry Trends

Demand for the Frozen Pizza Production industry has cooled over the past five years. In the early part of the period, competition from imported pizzas hindered growth in domestic production. Downturns in industry revenue were mitigated by product innovation, aimed at increasing the customer base and overcoming external competition. As a result, industry revenue is expected to grow by a compound annual 2.5% over the five years through 2015-16. However, increased competition has reduced the average price and profit margin for the industry. Following meagre growth of 1.3% in 2015-16, industry sales are expected to be worth $178.0 million.

The greatest challenge for the industry is pizza's image as unhealthy junk food... purchase to read more

Industry Report - Industry Locations Chapter

Frozen pizza producers are located close to the capital cities, with over 80.0% of establishments located along the eastern seaboard. This follows a trend common to the food manufacturing industries. It is partially due to the economies of scale involved in having a low number of large producers. The frozen pizzas are transferred to a distributor, wholesaler or supermarket and then distributed across the country. Victoria has the largest share of frozen pizza producers, housing McCain’s original factory in Ballarat and Dr. Oetker’s Papa Giuseppi facility in Pakenham.

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Industry ProductsRelated ReportsTable of Contents

What is the Frozen Pizza Production Industry?

This industry produces frozen pizzas that are distributed to grocery wholesalers, supermarkets and retail food stores.

Industry Products
Family pizzasThin-crust pizzasSnack pizzasGourmet pizzas
 
Industry Activities
General pizza productionGourmet pizza productionMini pizza productionSpecialty pizza production


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