Industry Analysis & Industry Trends
The Hairdressing and Beauty Services industry has expanded over the past five years. The rising demand for beauty treatment services has been propelled by the emergence of new markets, higher discretionary income and an increasing population. Growing image consciousness among men has boosted demand for industry services such as hair removal. The expansion of newer high-priced beauty treatments such as laser hair removal and microdermabrasion has lifted revenue in some segments. Industry revenue is expected to increase at an annualised 2.0% over the five years through 2016-17, to $4.8 billion. However, negative consumer sentiment should contribute to a revenue decline of 0.4% over the current year.
Industry segments have had varying degrees of success over the past five years... purchase to read more
Industry Report - Industry Analysis Chapter
The emergence of new markets and services has driven demand growth for the Hairdressing and Beauty Services industry over the past five years. Men are increasingly becoming a target market for industry operators. Male-only barbers and salons have grown in popularity, with new services being marketed that blur the line between beauty therapy and health-related treatments. High-value services that use medical equipment, such as microdermabrasion and laser hair removal, have boosted industry revenue. These trends, along with the upward trajectory of household discretionary income, have benefited the industry. However, revenue growth has been limited by intense price competition among industry operators... purchase to read more