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Amusement Parks and Centres Operation in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Amusement Parks and Centres Operation Market Research Report | ANZSIC R9131 | Mar 2016

Wild ride: Increased tourist numbers and improving weather help return revenue to growth

IBISWorld’s Amusement Parks and Centres Operation market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

Growth in the Amusement Parks and Centres Operation industry has been mixed over the past five years. This has been due to lower consumer sentiment, low real household discretionary income growth, some adverse weather conditions, and discounting by amusement parks to attract new customers and gain repeat business. Consumer spending has been under pressure from high housing costs, although this has been offset by high growth in international tourist numbers. Competition from substitute entertainment industries and services, such as sports and online content, has been putting pressure on industry operators and reducing revenue and profit.

The industry is sensitive to factors that cause changes to domestic entertainment spending and international visitor arrivals... purchase to read more

Industry Report - Industry Key Buyers Chapter

The four largest industry operators are estimated to account for 59.8% of industry revenue in 2015-16, which indicates a moderate level of market share concentration. Village Roadshow Limited is the dominant player, accounting for over 40% of industry revenue due to its ownership of Sea World, Movie World and Wet'n'Wild theme parks on Queensland's Gold Coast, and Intencity amusement centres. Ardent Leisure Group is also a major player due to its ownership of Dreamworld and WhiteWater World in Queensland. Excluding the two main companies, the majority of industry firms are small in size, operate from single locations, and account for a small proportion of industry revenue each year... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Amusement Parks and Centres Operation Industry?

Amusement or theme parks offer attractions such as mechanical rides, water slides, games, shows and theme exhibits. They also lease venue space for other businesses to operate attractions or provide services (such as selling food) on a concession basis. Amusement arcades, centres or parlours are permanently located within a venue and offer many coin-operated games, such as pinball.

Industry Products
AdmissionsRidesFood and beveragesMerchandiseCoin-operated machines
Industry Activities
Amusement park operationsTheme park operationsWater park operationsIndoor rock climbing operationsAmusement and video game arcade centre operationsAmusement machines or rides concession operationsChildren's fun centre operationsGo-kart centre or track operationsMini-golf operationsObservation deck and tree walk operations

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