Horse and Sports Betting in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Horse and Sports Betting Market Research Report | ANZSIC R9209 | Nov 2014

Favourable odds: International firms enter the market as opportunities are lucrative

IBISWorld’s Horse and Sports Betting market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

The Horse and Sports Betting industry has undergone significant change over the past five years. Private betting websites have gained a greater foothold in the market due to changing consumer preferences and the improved accessibility of betting websites. Increasing horseracing attendances, household internet connections and spectator sport participation have also contributed to the industry's positive performance. As a result, revenue is estimated to increase at a compound annual rate of 2.0% over the five years through 2014-15. Demand for other gambling activities has slightly restricted revenue growth, as other activities such as casino games and electronic gaming machines have been competing for gamblers' discretionary dollar... purchase to read more

Industry Report - Industry Key Buyers Chapter

The industry exhibits a high level of market share concentration. The four largest operators account for over 75.0% of total revenue. The high level of merger and acquisition activity from the public float and sale of former state-owned TAB operations contributes to the industry's high market share concentration. In addition, companies with TAB outlets effectively operate in regional monopolies, which provides the opportunity for firms to collect revenue from an entire state's wagering activities. As a result, Tabcorp alone accounts for an estimated 45.3% of total industry revenue in 2014-15. Concentration is significantly lower for bookmakers, as these businesses are often small-scale enterprises... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Horse and Sports Betting Industry?

Companies in the industry primarily operate gambling services, including totalisator and betting services. Wagers are generally placed on horseraces and sports matches. The industry includes online gambling services but excludes casino and lottery operations.

Industry Products
Sports bettingHorserace betting at TABsHarness race betting at TABsOther race betting
Industry Activities
Betting shop operationBookmaker operationGambling website operationTAB operationGambling unit operation Totalisator agency operation

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