Horse and Sports Betting in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Horse and Sports Betting Market Research Report | ANZSIC R9209 | May 2014

All in: Sports and events betting hold the upper hand as competition increases

IBISWorld’s Horse and Sports Betting market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Industry Statistics & Market Size
Annual Growth 09-14
Annual Growth 14-19
Add to Cart
Add to Cart
Industry Analysis & Industry Trends

The Horse and Sports Betting industry has undergone significant change over the past five years. Private betting websites have gained a greater foothold in the market, due to changing consumer preferences and the improved accessibility of betting websites. This trend is particularly relevant in the Northern Territory, which provides favourable legislation and has attracted many large domestic online betting companies over the past five years. Industry revenue is estimated to grow at an annualised 2.1% over the five years through 2013-14.

Increasing horseracing attendances, household internet connections and spectator sport participation have contributed to the industry's positive performance over this period... purchase to read more

Industry Report - Industry Analysis Chapter

Over the past five years, the industry has grown steadily due to the increasing popularity and use of online and smartphone betting services. Industry performance is influenced by a number of factors, including horseracing attendances, per capita gambling expenditure, demand for other gambling activities, the number of household internet connections and spectator sport participation. More traditional betting formats such as on- and off-course totalisators have declined over the past five years and industry growth has depended on the rise of online and smartphone betting platforms.

Revenue and profitability

Industry revenue is estimated to grow at an annualised 2.1% over the five years through 2013-14 to reach $3.5 billion... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Horse and Sports Betting Industry?

The industry consists of companies that are primarily engaged in operating gambling services for horse and sports betting, including totalisator, betting and other gambling services. The industry includes online gambling services but excludes casino and lottery operations.

Industry Products
Sports bettingHorserace betting (at TABs)Harness-race betting (at TABs)Other horserace betting
Industry Activities
Betting shop operationBookmaker operationInternet gambling operationTAB operationGambling unit operation Totalisator agency operation

View Sample
Select Clients