Industry Analysis & Industry Trends
The Horse and Sports Betting industry has undergone significant changes over the past five years. Private betting websites have gained a greater foothold in the market due to changing consumer preferences and the improved accessibility of these websites. Increasing internet penetration and spectator sport participation have contributed to the industry's positive performance. As a result, revenue is expected to increase at a compound annual rate of 2.2% over the five years through 2015-16. Demand for other gambling activities has slightly restricted revenue growth, as other activities such as casino games, lottery products and electronic gaming machines all compete for gamblers' discretionary income.
In 2015-16, industry revenue is set to rise by 2.2%, to reach $3.5 billion... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Horse and Sports Betting industry is in the mature stage of its economic life cycle. Despite the decline of on-course totalisators, the increasing popularity of online and mobile phone betting platforms has provided some relief for industry operators over the past five years. Punters have found the accessibility and range of betting options of these online platforms particularly appealing. In addition, new sports betting markets have driven the popularity of these online betting platforms.
Industry value added (IVA) is used to measure an industry's contribution to the overall economy. IVA is forecast to increase at a compound annual rate of 2.2% over the 10 years through 2020-21... purchase to read more