Industry Analysis & Industry Trends
The Horse and Sports Betting industry has undergone significant changes over the past five years. Private betting websites have gained a greater foothold in the market due to changing consumer preferences and the improved accessibility of these websites. Increasing internet penetration and spectator sport participation have also contributed to the industry's positive performance. As a result, revenue is expected to increase at a compound annual rate of 1.2% over the five years through 2014-15. Demand for other gambling activities has slightly restricted revenue growth, as other activities like casino games and electronic gaming machines have added competition for gamblers' discretionary dollars.
In 2014-15, industry revenue is expected to rise by 1.3%, to reach $3.4 billion... purchase to read more
Industry Report - Industry Investment Chapter
The industry exhibits a high level of capital intensity. In 2014-15, for every dollar spent as wages, an estimated $0.40 is invested in capital. Although a moderate amount of capital investment is required to operate in the industry, very low wage costs result in a high level of capital intensity. Over the past five years, industry operators have reacted to shifting consumer preferences and have increased the range of betting options available on mobile phone and online platforms. This trend has resulted in slightly more capital investment, as technology and equipment are required to establish these online betting services... purchase to read more