Horse and Sports Betting in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Horse and Sports Betting Market Research Report | ANZSIC R9209 | May 2015

A good bet: Modest growth has been driven by the popularity of online and smartphone betting

IBISWorld’s Horse and Sports Betting market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

Report Snapshot
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
Add to Cart
Add to Cart
Industry Analysis & Industry Trends

The Horse and Sports Betting industry has undergone significant changes over the past five years. Private betting websites have gained a greater foothold in the market due to changing consumer preferences and the improved accessibility of these websites. Increasing internet penetration and spectator sport participation have also contributed to the industry's positive performance. As a result, revenue is expected to increase at a compound annual rate of 1.2% over the five years through 2014-15. Demand for other gambling activities has slightly restricted revenue growth, as other activities like casino games and electronic gaming machines have added competition for gamblers' discretionary dollars.

In 2014-15, industry revenue is expected to rise by 1.3%, to reach $3.4 billion... purchase to read more

Industry Report - Industry Key Buyers Chapter

The industry exhibits a high level of market share concentration. In 2014-15, the four largest operators account for over 75.0% of total revenue. The high level of merger and acquisition activity from the public float and sale of former state-owned TAB operations contributes to the industry's high market share concentration. In addition, companies with TAB outlets effectively operate in regional monopolies, which provides the opportunity for firms to collect revenue from an entire state's wagering activities. As a result, Tabcorp alone accounts for over 45.0% of total industry revenue in 2014-15. Concentration is significantly lower for bookmakers, as these businesses are often small-scale enterprises... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Horse and Sports Betting Industry?

Companies in the industry primarily operate gambling services, including totalisator and betting services. Wagers are generally placed on horseraces and sports matches. The industry includes online gambling services but excludes casino and lottery operations.

Industry Products
Sports bettingHorserace betting at TABsHarness race betting at TABsOther race betting
Industry Activities
Betting shop operationBookmaker operationGambling website operationTotalisator agency board (TAB) operationTotalisator agency operation

View Sample
Select Clients