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Radio Broadcasting in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Radio Broadcasting Market Research Report | ANZSIC J5610 | Jul 2014

Tuning out: The industry faces competition from podcasts and music streaming platforms

IBISWorld’s Radio Broadcasting market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Industry Statistics & Market Size
Revenue
$2bn
Annual Growth 10-15
1.2%
Annual Growth 15-20
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Profit
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Employment
8,624
Businesses
262
Industry Analysis & Industry Trends

The industry comprises all radio broadcasters, including government, commercial broadcasters and community radio broadcasters, but excludes online-only operators. In 2014-15, IBISWorld expects the Radio Broadcasting industry to generate revenue of $1.59 billion, representing growth of 0.8% from the previous year. Revenue is estimated to grow at a compound annual rate of 1.2% over the five years through 2014-15. The introduction of digital radio has been one of the largest technological advancements in the industry over the past five years. Anticipated as a new avenue for the industry, this new medium has struggled in an environment where portable computing and increasing internet accessibility are influencing consumer entertainment choices... purchase to read more

Industry Report - Industry Investment Chapter

For every dollar spent on the use and replacement of buildings and equipment, $11.36 is spent on labour. Although the radio stations require substantial capital investment with regards to broadcasting and studio facilities, the industry is still labour-intensive. Labour input is required in all activities, such as management, sales of airtime and station promotions, on-air personalities, production and other back office functions, such as maintenance and cleaning.

The capital costs for setting up a new radio station vary based on the technology used, size and scope. In addition to licences, radio stations require transmission equipment and studio equipment... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Radio Broadcasting Industry?

Enterprises in this industry are broadcasters of content on an issued and licensed radio frequency. Broadcasters include both commercial and public operations. The provision of news, music and personality radio services and the production of these radio programs are included in the industry.

Industry Products
Metropolitan commercial radioRegional commercial radioCommunity radioPublic radio
 
Industry Activities
Radio network operation (including satellite radio)Radio station operationLive content production for radio


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