Industry Analysis & Industry Trends
The industry comprises all radio broadcasters, including government, commercial broadcasters and community radio broadcasters. In 2013-14, IBISWorld forecasts the Radio Broadcasting industry to generate revenue of $1.5 billion, representing growth of 2.1% from the previous year. This growth comes due to improving economic conditions and advertising revenue growth over the previous year, stemming from improved consumer and business sentiment. Revenue is estimated to grow at a compound annual 1.2% over the five years through 2013-14, constrained by economic uncertainty.
The introduction of digital radio has been one of the largest technological advancements in the industry over the past five years... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The industry is in a declining stage of its life cycle. Industry value added (IVA), which measures the industry's contribution to the overall economy, is forecast to grow at a compound annual 1.1% over the 10 years through 2018-19. This is a much lower than GDP growth in Australia over the same period, which is projected to rise at a compound annual 2.5%. This means the industry will have a smaller share of the overall economy in 2018-19 than it did in 2008-09. In 2013-14, industry revenue growth and profits are low, the industry competes on price to obtain advertising and more licences are continuing to be issued by auction by the Australian Communications and Media Authority... purchase to read more