Cinemas in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Cinemas Market Research Report | ANZSIC J5513 | May 2016

Rolling out the red carpet: The industry has focused on premium offerings to increase revenue

IBISWorld’s Cinemas market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

The Cinema industry is in a state of flux. Cinema operators face intense competition from other sources of entertainment, such as video streaming services, and from internet film piracy. Over the past five years, increases in household discretionary income and expenditure on recreation and culture have helped offset competition from internet downloads. Industry firms have upgraded projectors and sound systems to digital and 3D, and responded to intense competition through diversification and product innovation. For example, major players have focused on offering a premium cinema experience, boosting average ticket prices. Industry revenue is forecast to grow at an annualised 0.8% over the five years through 2015-16, to reach $1.7 billion. This includes projected growth of 2.3%... purchase to read more

Industry Report - Industry Products Chapter

Cinema operators earn income through the screening of films and other complementary services such as selling food and beverages. Over the past five years, cinema operators have concentrated on offering premium services, such as Gold Class and 3D screenings, while expanding their range of food and beverage with the aim of increasing spend per patron.

Film screenings

Box office receipts account for the largest share of industry revenue. Over the past five years, there has been diversification within this segment, with a wider range of cinema types and experiences being offered. Cinema equipment has been updated to digital and the advent of 3D films has been a new experience for cinemagoers... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Cinemas Industry?

The Cinemas industry includes companies that are involved in screening commercial motion pictures from film or videotape. The industry includes independent and chain operators, and single-screen and multi-screen multiplexes.

Industry Products
Film screeningsFood and beveragesScreen advertisingOther products and services
Industry Activities
Cinema operationDrive-in theatre operationFilm or video festival operationMotion picture screening and theatre operationNewsreel theatre operationMultiplex cinema operation

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