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Specialised Design Services in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Specialised Design Services Market Research Report | ANZSIC M6924 | Apr 2016

Drawing on profit: Declines in newspaper publishing and manufacturing push down margins

IBISWorld’s Specialised Design Services market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$4bn
Annual Growth 11-16
1.3%
Annual Growth 16-21
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Profit
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Employment
22,705
Businesses
14,098
Industry Analysis & Industry Trends

Companies in the Specialised Design Services industry provide a range of professional design services for clients across many industries. Clients often require graphic designers to design logos, brochures, leaflets, advertising material, websites and other products. A large proportion of industry demand is driven by the downstream Advertising Agencies industry. Design firms and freelance designers have benefited from the increasing willingness of advertising firms and other companies' internal marketing departments to outsource visual design work. This trend has driven steady revenue growth over most of the past five years, particularly for interior designers and web designers, with slower growth for graphic design and signwriting services... purchase to read more

Industry Report - Industry Key Buyers Chapter

Concentration in the Specialised Design Services industry is low, with the four largest firms in the industry estimated to account for less than 2% of industry revenue in 2015-16. According to the ABS, 72.2% of industry enterprises generate less than $200,000 in revenue per year and only 2.6% report revenue greater than $2.0 million. Furthermore, 66.1% of specialised design service companies do not employ any staff and 33.1% have fewer than 19 employees. The prevalence of small businesses in the industry is due to the freelance nature of much of the work. Larger firms are more dominant in some services, such as signwriting, where larger capital costs create economies of scale... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Specialised Design Services Industry?

Companies in the industry plan, design and manage the production of printed materials, digital content, packaging, advertising, signage systems and corporate identification (logos). The industry includes graphic designers exclusively engaged in generating drawings and illustrations that require technical accuracy or interpretative skills. Architectural, engineering, computer system and set design services are excluded from the industry.

Industry Products
Graphic design servicesSignwriting servicesInterior design servicesOther specialised design services
 
Industry Activities
Commercial art design servicesFashion design servicesGraphic design servicesInterior design servicesJewellery design servicesSignwriting servicesTextile design servicesTicket writing servicesWebsite design services


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