Industry Analysis & Industry Trends
The Event Promotion and Management Services industry has declined slowly over the past five years, having struggled in the aftermath of the global financial crisis. While economic conditions rebounded in 2009-10 with an uptick in business confidence and consumer sentiment, over the past five years, businesses have continued to rein in costs while consumers have continued to deleverage and save their money. Event attendance is typically non-essential, and the lack of discretionary spending was to the industry's detriment. Therefore, the industry underwent a slow but steady decline, with revenue forecast to fall by a compound annual 0.5% over the five years through 2014-15 to $3.9 billion. A similarly small revenue decline of 1.4% is forecast for the current year... purchase to read more
Industry Report - Industry Products Chapter
The roles of event manager and event promoter are increasingly blurred. In concert touring, event promoters not only promote tours, but also act as the liaison between touring artists and venue operators. In this case, event managers' and event promoters' revenue is generated from ticket sales. On other occasions, the roles of the event manager and event promoter are distinct. Generally, there is less vertical integration where events are irregular, unlike flagship annual or bi-annual events where the manager's or promoter's main source of income is ticket revenue.
Event management services
Event managers perform the grunt work and provide the solutions required to run an event... purchase to read more