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Turf Growing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Turf Growing Market Research Report | ANZSIC A0113 | May 2016

Grass is greener: Rising demand for artificial turf hurts industry revenue

IBISWorld’s Turf Growing market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$218m
Annual Growth 11-16
-2.4%
Annual Growth 16-21
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Profit
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Employment
690
Businesses
247
Industry Analysis & Industry Trends

The Turf Growing industry has performed poorly over the past five years. Fluctuations in water availability have created volatile growing conditions for the industry. Consumer sentiment has remained volatile over the period, in response to changing global and domestic economic conditions. Consequently, consumers have frequently been unwilling to outlay income for new instant turf. Movements in the number of dwelling commencements and increasing high-density living have also played a role in the industry's weak performance. Industry revenue is forecast to decline at an annualised 2.4% over the five years through 2015-16, to total $217.6 million. Industry revenue is forecast to decrease by 0.3% during 2015-16... purchase to read more

Industry Report - Starting a New Business Chapter

The Turf Growing industry has low barriers to entry. The main barriers to entry are employee skill, economies of scale, supply contracts, capital costs and the trend of declining industry revenue for majority of the past five years. Potential entrants that wish to compete in the industry must acquire staff with the necessary skills to grow turf. The skills are relatively easy to acquire and expertise can come from a range of subcontracted or consulting agents.

The ability to acquire supply contracts can prevent the entry of new turf growers. Incumbent firms may already hold supply contracts with construction firms and landscapers. However, there is no such problem in terms of attracting business from homeowners... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Turf Growing Industry?

Companies in the industry are primarily engaged in growing turf for transplanting in landscaped areas. This includes grass growing, turf growing and lawn seed growing. Operators plant, maintain and harvest turf farms. Landscapers, households, governments, sport venues, revegetation contractors, and plant hire and garden service providers then install the turf.

Industry Products
Green couchBlue couchBuffaloKikuyuZoysiaOther varieties
 
Industry Activities
Turf plantingTurf growingTurf harvesting


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