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Turf Growing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Turf Growing Market Research Report | ANZSIC A0113 | Nov 2013

Revenue starts to sprout: Growth returns with construction demand and water availability

IBISWorld’s Turf Growing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Revenue
$233m
Annual Growth 09-14
-2.5%
Annual Growth 14-19
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Profit
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Employment
757
Businesses
267
Industry Analysis & Industry Trends

Stringent water restrictions following the drought have considerably constrained the performance of the industry over the past five years. Dry conditions over most of the past five years stifled demand for turf products, as they intensified maintenance costs for turf. The Turf Growing industry is forecast to decline by an annualised 2.5% in the five years through 2013-14. The industry is exhibiting signs of recovery, with revenue forecast to grow by 1.9% in 2013-14 to $232.9 million. Low levels of annual rainfall for majority of the past five years have made it difficult for turf growers to operate, and has induced the exit of less competitive operators... purchase to read more

Industry Report - Industry Key Buyers Chapter

The industry has a low level of market share concentration. The four largest turf growing companies are estimated to account for less than 10% of market share. The low market share concentration is due to the lack of advantages of economies of scale. Operators tend to specialise in serving markets close to their establishment. This is because of the large transport costs associated with moving low-value per weight products. The low level of differentiation between turf products also contributes to the low level of market share concentration. Turf products are fairly homogenous, and the larger industry players are unable to significantly differentiate their brands to charge a premium, which partly contributes to low market share concentration. .. purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Turf Growing Industry?

Companies in this industry grow turf for transplanting. This includes grass growing, turf growing and lawn seed growing. Operators plant, maintain and harvest turf farms. Landscapers, households, governments, sport venues, revegetation contractors, and plant hire and garden service providers can then install the turf grown.

Industry Products
Green couchBlue couchBuffaloKikuyuZoysia
 
Industry Activities
Turf plantingTurf growingTurf harvesting


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