Photographic Equipment Retailing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Photographic Equipment Retailing Market Research Report | ANZSIC G4221b | Jan 2016

Photo finish: Industry revenue declines as smartphones and tablets reduce demand

IBISWorld’s Photographic Equipment Retailing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

The Photographic Equipment Retailing industry has faced tough trading conditions, with revenue expected to decline by an annualised 4.4% over the five years through 2015-16. Revenue has struggled due to declines in the average price of cameras, fierce competition from external players (such as general electrical and department stores), and growth in the volume of and demand for grey imports of camera products. Trends in real household discretionary income and consumer sentiment, advances in product technology and features, and international travel by Australians have also affected overall industry performance. Industry revenue is expected to decline in 2015-16, decreasing by 2.0% to $640.0 million... purchase to read more

Industry Report - Starting a New Business Chapter

The industry has medium barriers to entry, and the trend is steady. Competition, both internal and external may deter new players from entering the industry. Operators primarily compete on the basis of price, which is often the driving force behind consumer purchases. Other competing factors included product range and quality, promotions/discounts and the anticipated level of customer service.

The industry exhibits medium concentration, which negatively affects the level of market share available to new entrants. Existing operators account for a sizeable share of industry revenue and benefit financially from their extensive store networks, and brand awareness among consumer groups. The industry's declining life cycle status also presents a barrier to new entrants... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Photographic Equipment Retailing Industry?

Operators in the industry primarily retail photographic equipment including cameras, camcorders, projectors and photographic accessories. Products sold by the industry are sourced from wholesalers and sold to consumers via bricks-and-mortar stores or websites operated by industry players. Businesses that primarily trade as department stores, general electronic retailers or online-only operators are excluded from the industry.

Industry Products
Compact, SLR, DSLR and CSCBridging camerasCamcorders and accessoriesOther products and services
Industry Activities
Camera retailingPhotographic equipment retailingPhotographic film or paper retailingProjectors retailingDigital camera accessory retailingDigital photo printingVideo camera retailing

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