Industry Analysis & Industry Trends
The Photographic Equipment Retailing industry has faced tough trading conditions, with revenue expected to decline by an annualised 4.9% over the five years through 2014-15. Revenue has struggled due to declines in the average price of cameras, fierce competition from external players (such as general electrical and department stores), and growth in the volume of and demand for grey imports of camera products. Trends in real household discretionary income, consumer sentiment, advances in product technology and features, and international travel by Australians have also driven overall industry performance. Industry revenue is expected to decline over 2014-15, decreasing by 5.2% to $650.0 million... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Photographic Equipment Retailing industry is in the decline phase of its life cycle. This can be attributed to the contraction in industry value added, the consolidation of establishments and the overall shift in consumer preference for using other devices, such as tablets or smartphones, to take photos instead of traditional cameras.
Industry value added is projected to decline by an annualised 4.0% over the decade through 2019-20, compared with annualised growth of 2.7% in Australian GDP. The contraction in industry value added relative to the overall economy is characteristic of an industry in decline, as value added falls behind the general economy and revenue shrinks in size... purchase to read more