Industry Analysis & Industry Trends
The Aluminium Door and Window Manufacturing industry has faced a challenging operating environment over the past five years. Industry revenue is expected to decline at an annualised 1.9% over the five years through 2013-14 to reach $3.9 billion. Aggressive price discounting and muted demand conditions weakened industry revenue performance.
The onset of the global financial crisis in the late 2000s resulted in a slump of demand for architectural products in the housing and commercial building markets, the primary sources of industry revenue. Consumer and business confidence plummeted, and access to credit was extremely difficult to secure. Falling demand and excess capacity led aluminium prices to decline dramatically, resulting in drops in revenue... purchase to read more
Industry Report - Industry Key Buyers Chapter
Market share concentration is at a low level in the Aluminium Door and Window Manufacturing industry, which is dominated by small establishments. The four largest companies account for less than 15% of the market.
The low level of concentration is partially due to the low-tech nature of production. Smaller players are able to compete on price because economies of scale are not significant. The advantages from locating operations close to target construction markets rather than running centralised manufacturing bases also support small enterprises. The limited brand power – due to the homogenous nature of industry products and the low barriers to entry for small players – also limits market share concentration... purchase to read more