Internet Publishing and Broadcasting in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Internet Publishing and Broadcasting Market Research Report | ANZSIC J5700 | Jul 2015

Broader audience: Expanding internet penetration has boosted industry revenue

IBISWorld’s Internet Publishing and Broadcasting market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
Add to Cart
Add to Cart
Industry Analysis & Industry Trends

The Internet Publishing and Broadcasting industry has expanded rapidly over the past five years as consumers increasingly migrate to the internet on a greater number of devices. The greater convenience and lower cost of using the internet to both provide and consume services has resulted in this migration. The explosion of smartphones throughout the population has provided an added boost as consumers are constantly connected. The majority of industry revenue is generated from activities that are digital equivalents of services previously provided in newspapers, such as advertising and print news. The expansion of major players in the online advertising market is forecast to drive revenue growth at a compound annual rate of 7.2% over the five years through 2015-16, to reach $1.6 billion... purchase to read more

Industry Report - Industry Key Buyers Chapter

The Internet Publishing and Broadcasting industry has a medium level of concentration, but borders on high concentration. Market share concentration has increased over the past five years. In profitable online advertising segments that generate the majority of industry revenue, most consumers typically visit the most popular website with the most advertisements and the greatest ease of use. The high traffic for an individual website within a single market causes businesses selling products and services (such as real estate agents and car dealerships) to pay fees to use these particular websites, as they can reach the most consumers this way... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Internet Publishing and Broadcasting Industry?

This industry is primarily engaged in publishing and broadcasting content on the internet. Businesses provide textual, audio and video content of general or specific interest on the internet. Businesses do not provide traditional (non-internet) versions of the content they publish or broadcast. This industry excludes search engines, internet service providers or publishers of offline content.

Industry Products
Online video and audio broadcastingOnline print publishingOnline real estate advertising directoriesOther online advertising directories
Industry Activities
Online video broadcastingOnline audio broadcastingOnline text print publishingOnline map publishingOnline directoriesInternet specific art print publishingSale of display advertising space in online publications

View Sample
Select Clients