Internet Publishing and Broadcasting in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Internet Publishing and Broadcasting Market Research Report | ANZSIC J5700 | Feb 2016

Finding the net: The increasing use of tablets and smartphones is expected to boost revenue

IBISWorld’s Internet Publishing and Broadcasting market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

The Internet Publishing and Broadcasting industry has expanded rapidly over the past five years, with consumers increasingly migrating to the internet on a range of devices. The greater convenience and lower cost of using the internet to both provide and consume services has caused this migration. The explosion of smartphone use has provided an added boost to the industry as consumers are constantly connected. The majority of industry revenue is generated from activities that are the digital equivalents of services previously provided in newspapers, such as advertising and print news. The expansion of major players in the online advertising market, in conjunction with the growing popularity of online videostreaming, is forecast to drive revenue growth at a compound annual rate of 9.0%... purchase to read more

Industry Report - Industry Products Chapter

Everyday services are increasingly migrating to the internet. While regular services that are supplemented by an online platform are not typically included in the industry, such as the online publication of physical newspapers, many companies do operate exclusively online. Advertising directory services dominate the industry, with real estate advertising drawing the most revenue.

Online real estate advertising directories

Real estate advertising directories make up the largest segment of the industry. The majority of revenue generated by real estate advertising directories can be attributed to REA Group, which is the industry's largest player and operates purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Internet Publishing and Broadcasting Industry?

This industry is primarily engaged in publishing and broadcasting content on the internet. Businesses provide textual, audio and video content of general or specific interest on the internet. Businesses do not provide traditional (non-internet) versions of the content they publish or broadcast. This industry excludes search engines, internet service providers or publishers of offline content.

Industry Products
Online video and audio broadcastingOnline print publishingOnline real estate advertising directoriesOther online advertising directories
Industry Activities
Online video broadcastingOnline audio broadcastingOnline text print publishingOnline map publishingOnline directoriesInternet specific art print publishingSale of display advertising space in online publications

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