Industry Analysis & Industry Trends
The Internet Publishing and Broadcasting industry has expanded rapidly over the past five years, with consumers increasingly migrating to the internet on a range of devices. The greater convenience and lower cost of using the internet to both provide and consume services has caused this migration. The explosion of smartphone use has provided an added boost to the industry as consumers are constantly connected. The majority of industry revenue is generated from activities that are the digital equivalents of services previously provided in newspapers, such as advertising and print news. The expansion of major players in the online advertising market, in conjunction with the growing popularity of online videostreaming, is forecast to drive revenue growth at a compound annual rate of 9.0%... purchase to read more
Industry Report - Industry Products Chapter
Everyday services are increasingly migrating to the internet. While regular services that are supplemented by an online platform are not typically included in the industry, such as the online publication of physical newspapers, many companies do operate exclusively online. Advertising directory services dominate the industry, with real estate advertising drawing the most revenue.
Online real estate advertising directories
Real estate advertising directories make up the largest segment of the industry. The majority of revenue generated by real estate advertising directories can be attributed to REA Group, which is the industry's largest player and operates realestate.com.au... purchase to read more