Industry Analysis & Industry Trends
A dramatic health kick has transformed the Fast Food Services industry, with revenue expected to grow by an annualised 3.0% over the five years through 2013-14. This change in the industry has been largely driven by increased consumer awareness about the nutritional content of fast food and a conscious effort by consumers to choose healthier options. Industry operators have responded with the introduction of a range of healthier, premium choices with lower fat, sugar and salt levels. This change in consumer preferences has also led to an influx of new operators offering higher quality fast-food options. Industry revenue is forecast to post solid growth over 2013-14, rising by 2.8% to total $15.3 billion... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Fast Food Services industry is currently in the mature phase of its life cycle. Industry value added is forecast to post annualised growth of 1.9% in the 10 years through 2018-19, compared with an annualised rise in Australian GDP of 2.6%. This represents an underperformance of the wider economy over the 10-year period. Despite demand for healthier fast-food options, this overall underperformance has been affected by industry profit margins and strong competition across traditional fast-food segments.
Industry establishment numbers are forecast to only grow modestly over the 10 years through 2018-19. This also indicates that the industry is in the mature phase of its life cycle... purchase to read more