Alternative Health Therapies in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Alternative Health Therapies Market Research Report | ANZSIC X0015 | May 2016

A natural success: Growing public acceptance of industry services boosts revenue

IBISWorld’s Alternative Health Therapies market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

Report Snapshot
Market Share of Companies
There are no companies with a dominant market share
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

In line with the growing acceptance of complementary medicines, the Alternative Health Therapies industry has grown strongly over the past five years. Complementary and alternative health care medicines and therapies (often collectively referred to as complementary and alternative medicine, or CAM) are used alongside conventional medical treatments to improve health and wellbeing. These treatments include acupuncture, naturopathy, aromatherapy, homeopathy, traditional Chinese and Ayurvedic medicines, massage, reiki and osteopathy. Therapies that are either alternative or complementary to conventional Western medicine are being increasingly accepted, buoying the industry's performance... purchase to read more

Industry Report - Industry Analysis Chapter

The Alternative Health Therapies industry provides an array of alternative health therapies. Therapies can be considered either complementary to conventional medicine, such as chiropractic, or alternatives that replace conventional medicine, such as naturopathy. Alternative health therapies are mostly discretionary, meaning their uptake rate is subject to fluctuations in the economy. Australia’s economy has posted modest growth over the past five years, stimulating healthy industry revenue growth. The industry has also benefited from the rising public acceptance of alternative therapies, high health consciousness and an ageing population that spends more on conventional and alternative therapies... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Alternative Health Therapies Industry?

Industry practitioners primarily deliver treatments that are not commonly practiced under mainstream Western medicine. These therapies are intended to either complement Western medicine or act as an alternative form of treatment. The industry includes treatments such as acupuncture, traditional Chinese medicine, aromatherapy and homeopathy.

Industry Products
Chiropractic and osteopathyNaturopathy and homeopathyDietary supplements and herbal medicinesAcupunctureTraditional Chinese medicineTherapeutic massage and reflexologyOther therapies
Industry Activities
Naturopathy AcupunctureTraditional Chinese medicineMeditation therapyVitamin and/or mineral therapyChiropractic servicesAromatherapyOsteopathyReflexologyHypnosis

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