Industry Analysis & Industry Trends
The Automotive industry encompasses a range of smaller industries that have performed variably over the past five years. A recovery in new car sales following the global financial crisis has defined the five years through 2014-15. Consumer sentiment and business confidence have strengthened, stimulating demand for new cars. Demand grew, especially for imported vehicles. Wholesalers and retailers benefited from growth in imported vehicle sales, but this was to the detriment of domestic motor vehicle manufacturers and upstream parts manufacturers. Industry revenue is forecast to rise by a compound annual 1.5% over the five years through 2014-15, to be worth $170.8 billion... purchase to read more
Industry Report - Starting a New Business Chapter
Barriers to entry vary significantly depending on the type of firm. Manufacturers (of vehicles and parts) have very high barriers to entry. Car producers require a very significant level of investment into large-scale production and machinery to support this. They also need to invest into costly R&D projects. New entrants could struggle to carry out such a level of investment and have trouble having access to the latest technology. Component manufacturers require strong relationships and contracts with car producers, something that a new entrant will not have.
Retailers have medium barriers to entry. Their main hurdle is being able to enter into franchises with manufacturers to carry brands that consumers want to buy... purchase to read more