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Franchising in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Franchising Market Research Report | ANZSIC X0002 | Mar 2013

Helping hand: Demand for service-based franchises is expected to boost revenue growth

IBISWorld’s Franchising market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Industry Statistics & Market Size
Revenue
$155bn
Annual Growth 08-13
-2.2%
Annual Growth 13-18
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Profit
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Employment
453,000
Businesses
1,200
Industry Analysis & Industry Trends

The Franchising industry has experienced a volatile trading environment over the past five years, with revenue expected to decline by an annualised 2.2% through 2012-13. The operating landscape for franchised businesses during this period was influenced to a large extent by the downturn across the Australian economy following the global financial crisis of 2008 and the economic uncertainty that prevailed in the years that followed. The decline in industry performance is also estimated to have impacted profitability, with industry value expected to contract by an annualised 1.2% through 2012-13... purchase to read more

Industry Report - Industry SWOT Analysis Chapter

The Franchising industry is expected to operate in the growth phase of its life cycle over the 10 years through 2017-18. During this period, industry value added is forecast to rise by an annualised 0.5%, compared to growth in total Australian GDP of 2.4%. It is important to note that results for the Franchising industry have been largely skewed by the impact of the global financial crisis, which negatively affected the industry's performance over the five years through 2012-13. Outside of this, the industry has posted solid growth, often exceeding the rate of growth across the domestic economy. Furthermore, value added in the five years through 2017-18 is expected to post annualised growth of 2.3%... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Franchising Industry?

Franchising is a method of growing a business whereby a franchise owner (franchisee) is granted for a fee, the right to offer, sell or distribute goods or services under a business system determined by the business founder (franchisor). The franchisor supports that franchised business group by providing leadership, guidance, training and assistance, for which they receive ongoing service fees.

Industry Products
Retail tradesAccommodation and food servicesAdministration and support servicesOther servicesRental, hire and real estate servicesEducation and training servicesOther franchised goods and services
 
Industry Activities
Franchised non-food retailingFranchised food retailingFranchised administration and support services Franchised rental and hire servicesFranchised education and training servicesFranchised finance and insurance servicesFranchised construction and trade servicesFranchised healthcare and social servicesFranchised information media and telecommunication services


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