Franchising in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Franchising Market Research Report | ANZSIC X0002 | May 2016

Time is money: Declines in weekly work hours boosted demand for franchised leisure services

The Franchising market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

The Franchising industry has faced challenging trading conditions over the past five years. Instability in global markets during the early part of the five-years through 2015-16 led to a slowdown across the domestic market and uncertainty regarding the economy's stability. A recovery in economic conditions over the second half of the five-year period returned the industry to growth and enabled operators to recover earlier losses. As a result, the Franchising industry is projected to post annualised growth of 2.7% over the five years through 2015-16. Trends in real household disposable income, the average weekly hours worked and the target cash rate have also affected the industry's performance. Industry revenue is expected to post steady growth over 2015-16, rising by 3.0%... purchase to read more

Industry Report - Industry Locations Chapter

Franchised operators have largely followed the trend of the Retail Trade division by positioning themselves in proximity to residential properties and central business districts. Part of this trend has stemmed from the industry's increased propensity to compete against other retailers that offer similar products or services. The location of franchising establishments is also closely linked with population distribution within each state. Growth in population leads to a rise in demand for services and creates a market opportunity for new entrants. Key franchising segments that are primarily affected by growth in population include retail trade and food services... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Franchising Industry?

Franchising is a method of growing a business in which a franchise owner (franchisee) is granted, for a fee, the right to offer, sell or distribute goods or services under a business system determined by the business founder (franchisor). The franchisor supports the franchised business group by providing leadership, guidance, training and assistance in return for ongoing service fees.

Industry Products
Retail tradeAccommodation and food servicesAdministration and support servicesPersonal servicesOther franchised products and services
Industry Activities
Franchised non-food retailingFranchised food retailingFranchised administration and support services Franchised rental and hire servicesFranchised education and training servicesFranchised finance and insurance servicesFranchised construction and trade servicesFranchised healthcare and social servicesFranchised information media and telecommunication services

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