Soft Drink Manufacturing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Soft Drink Manufacturing Market Research Report | ANZSIC C1211a | Aug 2014

Highly concentrated: The industry is expanding through product innovation

IBISWorld’s Soft Drink Manufacturing market research report offers insightful industry analysis and research into the market at the national level. IBISWorld’s in-depth industry market research is presented in a logical and consistent format. The industry report contains key industry statistics, market size, industry trends, and growth and profit forecasts for a 5-year outlook period.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 10-15
Annual Growth 15-20
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Industry Analysis & Industry Trends

Heavy discounting and changing consumer trends have restrained revenue growth over the past five years. During the five years through 2014-15, industry revenue is forecast to increase at an annualised rate of 1.2%. This includes weaker projected growth of 1.0% in 2014-15, to reach $4.3 billion. Despite these threats, industry growth has received support from increasing energy drink sales and popular diet ranges.

The retail environment has struggled under the weight of escalating domestic and global uncertainty following the global financial crisis. Consumers have generally become less confident, choosing to pay down debt rather than spend on discretionary purchases... purchase to read more

Industry Report - Starting a New Business Chapter

The industry has medium barriers to entry, with the level increasing over the past five years. The market power, wide range and brand awareness of the industry's major players increases barriers for new entrants.

The ability to compete with existing industry firms, which have well-established distribution streams, requires significant investment. Coca-Cola Amatil's distribution network is a strong source of competitive advantage. Entry into the industry can occur through acquisition, as demonstrated by Asahi's purchase of Schweppes. Brand loyalty is also a barrier that any new entrant would need to overcome. Advertising and marketing activities by the major players are substantial as they recognise the importance of making their brands into household names... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Soft Drink Manufacturing Industry?

Firms in the Soft Drink Manufacturing industry primarily produce, canned or bottled soft drinks (carbonated and non-carbonated), sport drinks and energy drinks. The industry does not include the production of bottled water, fruit juice or fruit drinks.

Industry Products
Cola flavoured CSDsOther flavoured CSDsMixersSports drinksEnergy drinks
Industry Activities
Carbonated soft drink productionSyrup, chocolate, vanilla or caramel productionEnergy drink productionSports drink productionFlavoured mineral water productionIce production

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