Industry Analysis & Industry Trends
Aggressive price discounting and the rapid ascent of online purchases for computer and software products have negatively affected the Computer and Software Retailing industry. As a result, industry revenue is forecast to decline by an annualised 1.9% in the five years through 2013-14. Intense trading conditions have caused price to remain the key basis of competition due to minimal product differentiation between operators. The resulting downward price pressures have eroded profit margins and led to the exit of some industry players.
In 2013-14, industry revenue is forecast to rise by 1.5% to reach $4.6 billion. Growth in disposable income and an increase in the number of households with at least one computer will underpin a modest recovery... purchase to read more
Industry Report - Industry Analysis Chapter
The Computer and Software Retailing industry has been adversely affected by volatile consumer sentiment for much of the past five years. The emergence of pure online retailers and continuous price pressures have eroded profit margins. Industry trading conditions have also been challenging due to the subdued retail economy, following the collapse of global financial markets and the resulting uncertainty surrounding the domestic economy. As a result, industry revenue is forecast to contract by an annualised 1.9% in the five years through 2013-14, to total $4.6 billion.
The dynamic nature of digital technology has brought ongoing changes to industry products and coupled with continuous growth in disposable income, this is underpinning a modest recovery in the industry... purchase to read more