Pay Television in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Pay Television Market Research Report | ANZSIC J5622 | Jul 2015

Changing the channel: Industry operators threatened by users switching to online video

IBISWorld’s Pay Television market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Market Share of Companies
Industry Statistics & Market Size
Annual Growth 11-16
Annual Growth 16-21
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Industry Analysis & Industry Trends

The Pay Television industry has performed strongly over the past five years due to increasing pay-TV penetration and greater subscription numbers. Industry revenue is estimated to increase by 3.8% annualised over the five years through 2015-16. Rising real household discretionary income has assisted the industry's financial performance over the past five years, as consumers have had more money to spend on non-essential services such as pay-TV subscriptions. This trend has also limited the number of cancelled subscriptions, which has further assisted industry operators, as existing customers have been more willing to continue to pay for pay-TV services... purchase to read more

Industry Report - Industry Locations Chapter

The majority of industry establishments are located in New South Wales, mainly due to infrastructure access. As a result, the spread of establishments compared with Australia's population distribution is extremely skewed, with Victoria and Queensland having much smaller shares of establishments than their populations would suggest. There are only a few operators in the industry, which all service national and regional markets using cables and satellites.

Industry revenue is generally distributed according to each state or territory's share of households. However, over 90.0% of pay-TV networks are located in New South Wales, Victoria and Queensland, while these states account for 77.0% of Australia's total population... purchase to read more


Industry ProductsRelated ReportsTable of Contents

What is the Pay Television Industry?

Companies in the industry primarily broadcast TV programs on a subscription or fee basis. These services are generally delivered via cables or satellites. Online subscription TV services are not included in the industry.

Industry Products
TV programsSports programsChildren's programsDocumentariesMoviesNews and other programs
Industry Activities
Pay television network operationPay television broadcastingCable or satellite television network operationCable or satellite television broadcastingSubscription television broadcasting

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