Industry Analysis & Industry Trends
The Motels industry has struggled to adapt to a weak economic environment and a faltering domestic tourism market over the past five years. Price-based competition has increased between operators as they seek to attract greater numbers of budget-conscious travellers. Competition from other forms of accommodation such as hotels, serviced apartments and quality cabins in caravan and holiday parks has also hurt the Motels industry's bottom line. For these reasons, the Motels industry's revenue is expected to decline an annualised 1.3% over the five years through 2012-13.
IBISWorld estimates that revenue will continue to fall in 2012-13, by 1.8% to $2.78 billion... purchase to read more
Industry Report - Industry Products Chapter
The industry consists largely of motels that provide suites or unit-style accommodation with individual personal facilities. Motels usually operate without liquor licenses and often provide meals, but some facilities may be shared. The term ‘motel' was derived from ‘motor hotel' meaning this form of accommodation has traditionally catered for motorists and been located near main roads or highways. Motels normally provide adequate parking within or near the property.
The majority of motels are in the 3-star and 4-star rated accommodation categories, which combined are estimated to account for over 97% of industry revenue related to accommodation in 2012-13... purchase to read more