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Spirit Manufacturing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Spirit Manufacturing Market Research Report | ANZSIC C1213 | Feb 2015

Lifted spirits: Successful boutique distilleries entice new industry entrants

IBISWorld’s Spirit Manufacturing market research report can be used to help you: understand market size and growth potential; major companies; draft business plans and pitch books; and conduct benchmarking and SWOT analysis. Our industry analysis highlights macro industry trends in the overall sector and micro trends faced by companies that do business in the industry. The industry report also provides key industry statistics and 5-year forecasts to anticipate future industry prospects so you can decide with confidence.

Report Snapshot
Industry Statistics & Market Size
Revenue
$509m
Annual Growth 10-15
1.8%
Annual Growth 15-20
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Profit
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Employment
806
Businesses
55
Industry Analysis & Industry Trends

Australia imports the majority of the spirits it consumes. As a result, the Spirit Manufacturing industry supplies less than 40% of domestic demand. For some products, a degree of transformation occurs domestically, particularly in the case of ready-to-drink (RTD) beverages, which compose the majority of industry revenue. Over the past five years, the industry has recovered from effects of the alcopops tax in 2008, which reduced demand for RTDs. This recovery has been helped by increased demand for bottled spirits and ready-to-serve cocktail products. Industry revenue is forecast to grow at an annualised 1.8% over the five years through 2014-15. In 2014-15, industry revenue is expected to grow by 2.4% to $508.8... purchase to read more

Industry Report - Starting a New Business Chapter

The Spirit Manufacturing industry exhibits high barriers to entry. The production process for manufacturing spirits is highly capital-intensive and requires substantial economies of scale. This allows larger manufacturers to produce spirits at low costs, channelling the savings into advertising and marketing. It also allows larger producers to sell their products at lower prices than smaller producers. Therefore, to compete successfully on price, producers need large-scale operations that require significant capital investment.

Opportunities exist to compete on the basis of quality rather than price, which would allow for small-scale production as long as consumers are willing to pay a premium for specialty products... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Spirit Manufacturing Industry?

This industry purchases ingredients such as grapes, sugar and malt, which are fermented and distilled to produce spirit beverages including vodka, gin, whisky and liqueurs; industry participants also blend spirits. Operators buy glass bottles and paperboard containers to package these products. The spirits are then sold to alcoholic drink wholesalers and retailers. While the industry makes fortified spirits, it does not produce fortified wines.

Industry Products
LiqueursSpiritsRTDs
 
Industry Activities
Fortified spiritLiqueurManufacturing spirit-based mixed drinksPotable spirit


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