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Wine Manufacturing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Wine Manufacturing Market Research Report | ANZSIC C1214 | Apr 2013

Bottlenecks: Firms close down wineries and destroy vines to address oversupply

IBISWorld’s Wine Manufacturing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Industry Statistics & Market Size
Revenue
$5bn
Annual Growth 08-13
-3.2%
Annual Growth 13-18
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Profit
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Employment
16,055
Businesses
1,831
Industry Analysis & Industry Trends

The Wine Manufacturing industry is in the middle of a downturn. Exports have been hurt by volatile economies in key export markets, a soaring Australian dollar (which has made wine exports uncompetitive) and rising competition from new low-cost wine producers. Manufacturers are losing bargaining power against supermarket giants, and consumer preferences are changing. In addition to these factors, a vast oversupply of wine and wine grapes, has forced down prices, squeezing margins and forcing many producers out of business. However, the emergence of ciders has slightly helped to offset the falling international demand for Australian wines, with domestic demand fuelled by Australians' love for a cold beverage on a hot summers day... purchase to read more

Industry Report - Industry Investment Chapter

IBISWorld expects that the Wine Manufacturing industry in Australia exhibits a medium level of capital intensity. The ratio of capital to labour for the industry is estimated at 1 to 0.23, meaning that for every $1.00 paid as a labour expense, $0.23 is spent on capital investments. Here wages represent labour cost and depreciation has been used as a proxy for capital investment.

Capital intensity is affected by the level of vertical integration, particularly backward integration. Ownership of vineyards tends to increase capital intensity as does ownership of wine making facilities (wine makers have varying reliance on the use of bulk wine)... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Wine Manufacturing Industry?

The Australian Wine Manufacturing industry purchases grapes and other key ingredients, which are processed into wine, port and wine-based alcoholic beverages. These products are packaged in bottles or casks then sold to wine merchants and retail outlets. This industry also includes other alcoholic beverages not categorised elsewhere.

Industry Products
ShirazChardonnay Cabernet sauvignonMerlotSemillonSauvignon blancColombard
 
Industry Activities
Carbonated wineWineSparkling winesFortified and unfortified wineWinemaking residueWine-based fruit drinkCiderSherryPerryMead


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