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Beer Manufacturing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Beer Manufacturing Market Research Report | ANZSIC C1212 | Apr 2016

Mixing drinks: A growing taste for premium and craft beer helps offset falling beer consumption

IBISWorld’s Beer Manufacturing market research report is a comprehensive guide to market size and growth prospects. Our industry reports offer strategic industry analysis of the factors influencing companies, including new product developments, economic, lifestyle and demographic influences, distribution and supply chain factors and pricing issues. Full analysis accompanies our data forecasts to illustrate how the market responds to emerging industry trends.

Report Snapshot
Industry Statistics & Market Size
Revenue
$4bn
Annual Growth 11-16
0.2%
Annual Growth 16-21
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Profit
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Employment
3,607
Businesses
312
Industry Analysis & Industry Trends

The Beer Manufacturing industry has undergone a shake-up over the past five years. Per capita beer consumption has declined sharply as drinkers have given up traditional brands, such as Victoria Bitter, in favour of premium and craft beers and other beverages like cider and wine. An ongoing shift in consumer preferences from quantity to quality has affected the industry and its product range. As beer drinkers purchase more premium, craft and internationally branded beers, the increase in per-unit prices has offset the decline in consumption. Robust demand for craft beer has resulted in the number of craft breweries increasing over the past decade, to an expected 250 in 2015-16... purchase to read more

Industry Report - Industry Locations Chapter

Victoria has the highest share of breweries in Australia, at 29.2%. This is higher than the state's share of total population, at 24.9%. The state is home to Carlton & United Breweries (CUB) and the highest number of craft breweries in Australia. Notable craft breweries include Mountain Goat, 3 Ravens, Holgate and Mornington Peninsula Brewery. The success of craft breweries has been aided by Melbourne's bustling small bar and pub culture, and steady demand for quality and variety by its beer drinkers.

Western Australia is home to Lion's Little Creatures brewery in Fremantle. The state has also long been regarded as the Australian home of craft beer. Matilda Bay was Australia's first craft brewery and the Sail and Anchor was the country's first craft beer pub... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Beer Manufacturing Industry?

Firms in the Beer Manufacturing industry manufacture keg, bottled and canned beer in a range of varieties such as ale, lager and stout. Beers are packaged for sale to pubs, bars, hotels, and wholesale and retail alcoholic beverage distributors.

Industry Products
Full-strength traditional beerMid-strength beerLight beerPremium beerLow-carbohydrate beerCraft beer
 
Industry Activities
Beer, excluding non-alcoholic beer


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