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Beer Manufacturing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Beer Manufacturing Market Research Report | ANZSIC C1212 | Aug 2014

Quality brew: The increasing popularity of premium and craft beers boosts revenue

The Beer Manufacturing market research report provides key industry analysis and industry statistics, measures market size, analyzes current and future industry trends and shows market share for the industry’s largest companies. IBISWorld publishes the largest collection of industry reports so you can see an industry’s supply chain, economic drivers and key buyers and markets.

Report Snapshot
Industry Statistics & Market Size
Revenue
$5bn
Annual Growth 10-15
0.2%
Annual Growth 15-20
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Profit
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Employment
3,799
Businesses
197
Industry Analysis & Industry Trends

The Beer Manufacturing industry has undergone a shake-up over the past five years. Per capita beer consumption has declined sharply as drinkers have given up traditional brands, such as Victoria Bitter, in favour of premium beers and other beverages such as cider and wine. Robust demand for craft beer has resulted in the number of craft breweries in the industry increasing over the past decade to around 150 in 2014-15.

At the other end of the market, foreign interests have acquired Australia's two largest brewers, Carlton & United Breweries (CUB) and Lion. The battle for market share between the two has constrained growth in industry revenue and profitability. Industry revenue is expected to grow by 0.8%... purchase to read more

Industry Report - Starting a New Business Chapter

The present market structure of the Beer Manufacturing industry indicates that entry on a small scale and localised level is possible, but entry at a national level is hindered by significant barriers to entry. This is evidenced by a large number of boutique or microbreweries, while there are a small number of companies that dominate the national market and very few companies in between. Barriers to entry into the beer market include sunk costs and other high ongoing capital requirements, existing brand loyalty, and control over distribution channels. The incumbent brewers in Australia have also diversified (importing and producing other beverages), which has enhanced their overall distribution capabilities and market intelligence... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Beer Manufacturing Industry?

Firms in the Beer Manufacturing industry manufacture, keg, bottled and canned beer in a range of varieties such as ale, stout and porter. Beers are packaged for sale to pubs, bars, hotels and wholesale and retail alcoholic beverage distributors.

Industry Products
Full-strength traditional beerMid-strength beerLight beerPremium beerLow-carbohydrate beerCraft beer
 
Industry Activities
Beer, excluding non-alcoholic beer


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