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Beer Manufacturing in Australia: Market Research Report

Market Research • Market Size • Industry Statistics • Industry Analysis • Industry Trends

Beer Manufacturing Market Research Report | ANZSIC C1212 | Apr 2016

Mixing drinks: A growing taste for premium and craft beer helps offset falling beer consumption

IBISWorld’s Beer Manufacturing market research report provides the latest industry statistics and industry trends, allowing you to identify the products and customers driving revenue growth and profitability. The industry report identifies the leading companies and offers strategic industry analysis of the key factors influencing the market.

Report Snapshot
Industry Statistics & Market Size
Revenue
$4bn
Annual Growth 11-16
0.2%
Annual Growth 16-21
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Profit
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Employment
3,607
Businesses
312
Industry Analysis & Industry Trends

The Beer Manufacturing industry has undergone a shake-up over the past five years. Per capita beer consumption has declined sharply as drinkers have given up traditional brands, such as Victoria Bitter, in favour of premium and craft beers and other beverages like cider and wine. An ongoing shift in consumer preferences from quantity to quality has affected the industry and its product range. As beer drinkers purchase more premium, craft and internationally branded beers, the increase in per-unit prices has offset the decline in consumption. Robust demand for craft beer has resulted in the number of craft breweries increasing over the past decade, to an expected 250 in 2015-16... purchase to read more

Industry Report - Industry Analysis Chapter

The Beer Manufacturing industry has recorded low revenue growth over the past five years. Declining beer consumption and increasing internal and external competition have weighed on sales of traditional beer brands, weakening revenue and margins. On a brighter note, a growing trend towards premiumisation and consumer demand for healthier and varied product offerings have driven sales of low-carbohydrate, foreign-label and craft beers. These trends have led to weak industry revenue growth over the past five years. Industry revenue is expected to increase at an annualised 0.2% over the five years through 2015-16, to $4.3 billion. Revenue is anticipated to dip by 1.1% over 2015-16 as alcohol consumption continues to decline... purchase to read more

 


Industry ProductsRelated ReportsTable of Contents

What is the Beer Manufacturing Industry?

Firms in the Beer Manufacturing industry manufacture keg, bottled and canned beer in a range of varieties such as ale, lager and stout. Beers are packaged for sale to pubs, bars, hotels, and wholesale and retail alcoholic beverage distributors.

Industry Products
Full-strength traditional beerMid-strength beerLight beerPremium beerLow-carbohydrate beerCraft beer
 
Industry Activities
Beer, excluding non-alcoholic beer


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