Industry Analysis & Industry Trends
The Beer Manufacturing industry has undergone a shake-up over the past five years. Per capita beer consumption has declined sharply as drinkers have given up traditional brands, such as Victoria Bitter, in favour of premium beers and other beverages like cider and wine. An ongoing shift in consumer preferences from quantity to quality has affected the industry and its product range. With beer drinkers purchasing more premium, craft and internationally branded beers, the increase in per-unit prices has offset the decline in consumption. Robust demand for craft beer has resulted in the number of craft breweries increasing over the past decade to about 164 in 2015-16... purchase to read more
Industry Report - Industry SWOT Analysis Chapter
The Beer Manufacturing industry is in the mature phase of its life cycle. Industry value added is forecast to decline at an annualised 0.5% over the 10 years through 2020-21, compared with forecast GDP growth of 2.8% over the same period. While this indicates an industry in decline, other indicators point to a mature industry. Industry establishments and enterprises are forecast to grow at an annualised 1.4% and 1.5%, respectively, over the decade. This reflects the entrance of low-value craft breweries, which have introduced new products into the market over the past five years.
The life cycle stages of upstream and downstream industries greatly influence the Beer Manufacturing industry's life cycle stage... purchase to read more