Industry Analysis & Industry Trends
The Prepared Animal and Bird Feed Manufacturing industry has posted a weak performance over the past five years. This is despite growing spending on pets and rising global demand for meat, which has boosted global livestock production and subsequently, demand for stockfeed. Industry revenue is projected to post marginal annualised growth of 0.3% over the five years through 2014-15, to reach $3.8 billion. This poor performance is largely due to a sharp revenue decline in 2010-11, caused by an abundance of natural pasture feed for livestock industries, which severely weakened stockfeed demand. More modest revenue growth of 2.4% is forecast for 2014-15, due to stronger demand for stockfeed and ongoing pet food demand... purchase to read more
Industry Report - Industry Key Buyers Chapter
The Prepared Animal and Bird Feed Manufacturing industry is characterised by a medium level of concentration. Although small to medium size operators account for more than 80.0% of industry players, the largest players generate the majority of its revenue. The four largest manufacturers will account for an estimated 58.9% of industry revenue in 2014-15. Market share concentration has increased over the past five years, as the larger players have grown their market share and smaller, unprofitable players have exited the industry.
Concentration varies between product segments. The stockfeed segment tends to be less concentrated as numerous players exist and production tends to be relatively labour intensive... purchase to read more