Industry Analysis & Industry Trends
The Cider Production industry in Australia has flourished over the past five years. Cider has been in the Australian market for decades, but has only recently taken off. Over the past ten years, the product's image has been reinvented to appeal to a new generation of consumers craving an alternative alcoholic beverage. In Australia, overall consumption of alcohol per capita has declined over the past five years, including large declines in almost every product segment. However, cider has bucked this trend with strong increases in per capita consumption over the same period. Australia's warm climate has provided an ideal environment for cider consumption as it is perceived to be light and refreshing, assisting consumer take-up of cider... purchase to read more
Industry Report - Industry Products Chapter
Cider is a fermented alcoholic beverage made from a range of different fruits. The typical alcoholic content of cider is about 5.0%. Ciders can vary in colour, clarity, method of production and flavour, depending on what fruit they are made from.
Apple cider is estimated to account for 65.5% of industry revenue in 2015-16, and continues to be the most popular cider type in Australia. However, over the past five years, the growing popularity of other cider flavours has caused this product segment to decrease. Apple cider is generally made from fermented cider apples, which are higher in tannin and sugar than regular eating apples. The tougher texture of these apples makes it easier to extract juice... purchase to read more